Marcus Holgersson

Ove Granstrand has received a Visiting Professorship funded by the Leverhulme Trust for research and teaching at the Centre for Technology Management at University of Cambridge part of the academic year 2018/19. Professor Granstrand will in that connection deliver a number of lectures and seminars at Cambridge and elsewhere in the UK, tutor PhD students and engage in various research collaborations  for developing an interdisciplinary framework for analysis of managerial, economic, and IP legal aspects of  new technologies and innovations.

https://www.ifm.eng.cam.ac.uk/research/ctm/

R&D drives creation of IPRs, IAs, and innovations, in turn driving economic growth and value creation, in turn driving R&D etc.  The problem is how to create and sustain such virtuous “innovation spirals” at micro and macro levels and almost all OECD countries have adopted innovation policies to this end in the 2000s. New technologies, digital ones especially, moreover constantly change the conditions and endogenous dynamics in the innovation spirals. Their generic and recombinant nature give rise to a bewildering array of new multi-technology products, services, applications and business models, based on multiple technologies and IPRs with multiple IPR holders with various business strategies, creating managerial, market and policy challenges. The knowledge about the nature of the relations in these innovation spirals, influencing and influenced by digitalization, is limited. A new research project led by Ove Granstrand in the Innovation and Intellectual Property Research Group aims at increasing that knowledge. Read more about the project here:

Intellectual assets, innovation, growth and value creation and the role of new digital technologies and digital property

A new research project led by Marcus Holgersson and executed by Jacob Moos and Pontus Lundbladh in the Innovation and Intellectual Property research group explores how digitalization is affected by and affecting firms’ IP strategies. As digital technologies are increasingly embedded in products, processes and business models, large, industrial firms are faced with new IP strategy challenges. These include but are not restricted to how to manage new types of IP, such as data and software, and the related IP rights, how to design new IP-based business models when technologies and industries converge, and how to manage new sources of tension between collaborators and competitors.

The research is based on interviews with managers in some of the leading and most innovative industrial firms in the Nordics. It is a part of the larger project Intellectual property management in digitalizing businesses at Chalmers University of Technology which is supported by Vinnova, PRV, and the Swedish Ministry of Enterprise and Innovation.

– Digitalization is related to opportunities as well as challenges for any firm and for many functions within the firm. To reach its full potential, the IP strategy and IP function needs to enable and support the digitalization process.

If you are interested in the topic and want to contribute with your viewpoints and experience, please reach out to the group:

E-mail: moos@student.chalmers.se

Telephone: +46700711519

A new bachelor thesis project supervised by Marcus Holgersson in the innovation and intellectual property research group explores how firms in the pharmaceutical industry strategically balance the availability of their products to those who need it, especially in developing countries, with the profitability in order to cover R&D investments. The group is driven by a curiosity in how technological, societal, and financial goals, opportunities, and challenges can be matched. The project will be based on interview data as well as secondary data, with the aim of exploring what kind of strategies there currently are, what the challenges with them are, and how firms, organizations, and the society at large can change in order to better combine availability with profitability.

The group consists of Carl Ahlstrand, Jonathan Boman, Arvid Hanson, Christoffer Lindgren, Sara Locher, and Annie Milde from the Industrial Engineering and Management program at Chalmers University of Technology:

– We really look forward to discussing this fascinating and difficult question with representatives of pharmaceutical companies, as well as researchers or representatives from organizations active in the field.

If you are interested in the topic and want to contribute with your viewpoints and experience, please reach out to the group: jboman@student.chalmers.se 

Marcus Holgersson has received the honorary prize from the students of the Industrial Engineering and Management Program for his teaching at Chalmers University of Technology and for his work with the UC Berkeley summer program.

The motivation follows in Swedish: “I:arnas hederspris år 2017 går till en lärare som är pedagogisk och kunnig, men även är mån om elevernas lärande. Personen har en väldigt positiv inställning och en glad personlighet som sprider sig till studenterna. Med sin insats och otroliga engagemang under Berkeley-utbytet i somras bidrog denna person med internships till alla studenterna, flera intressanta studiebesök inom olika industrier, sökte ett stipendium som eleverna sedan fick dela på, samt ordnade så att studenterna fick studera på Berkeley-fakulteten istället för att endast nyttja lokalerna. I:arnas hederspris år 2017 går till Marcus Holgersson.”